MD Israr Alam
July 24, 2020

AI content writing tools are popularly being used in creating content. This advent has made the need of content writers questionable. So, here’s an insight into AI content writing tools and its impact on content writers. Content is king in digital marketing.  The quality of content can make or break digital marketing strategies. Well, content...

Sarah Israr
July 15, 2020

B2B content marketing strategies need to be decidedly different from B2C content marketing. It calls for careful planning, execution and management right from the creation to the promotion. Business-to-Business marketing (or B2B marketing as it is commonly known) refers to the marketing efforts of a business to promote its products or services to other companies...

MD Israr Alam
July 11, 2020

The current health crisis has impacted consumer buying patterns and priorities. Marketing strategies have to adapt to the change by moving to a more real-time realm while facing the challenges thereof. The entire world is in the grips of an unprecedented pandemic. Covid-19 has completely upended the lives, work and businesses of people across the...

MD Israr Alam
July 2, 2020

Maintaining a killer social media platform is the need of the hour. The COVID-19 outbreak has taught us various things, and working remotely on business enhancement is one of them. Every brand is struggling to stand unique and get the audience’s attention to boost their business according to the situation. Brand promotion is sensitive and...

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