Digital marketing is the process of promoting your business online. It is a broad term which encompasses all marketing efforts/campaigns that leverage various digital channels such as search engines, email, social media, and other online platforms to connect with the existing and prospective customers.

With minimal investment, marketers get more control over business as they execute exclusively through the digital channels and can harness the power of data to analyze the effectiveness of any campaign.

You don’t have to kill for budget. And, that’s a huge upside for any business, big or small.
Branding, visibility, increased traffic and conversions, informed business decisions, easier access and conspicuous analytics – proper digital marketing efforts are rewarding for every level of business owners.

The most frequently used forms of digital marketing include but not limited to:
1. Search engine optimization (SEO)
2. Search engine marketing (SEM)
3. Social media marketing (SMM)
4. Content marketing
5. Online advertising
6. Email marketing
7. Landing page marketing
8. Mobile marketing
9. Affiliate marketing
10. Viral marketing

For starters, get the basics right with a proper website. For paid options, there is always Targeted Google and Facebook Ads.

For a detailed campaign, you will need:
1. Tightened SEO/ Local SEO
2. Improve Google My Business Listing
3. More keyword research
4. Active social media presence
5. Encourage Online Reviews
6. Use Content Marketing

We, at Carney, understand and recognize the importance of attracting and retaining clients. In today’s competitive space, our powerhouse team, armed with the right tools to get job done, follows audience’s behaviors and their interests meticulously. We define business beyond increased sales and better ROI. Our impressive clientele, transparent objective and organic testimonials speak for us.